Riley Harwood

While taking this course I learned many valuable lessons, but the main lesson that I learned was to trust my instincts. I learned that often times my first intuition is usually right. While I may not see myself as an entrepreneur, I do know that I've picked up some entrepreneurial strategies.  Overall, I think that I've learned a lot from this course that I will take with me well into the future. One experience that sticks out is brainstorming for a business idea. I think that I learned a lot about creativity and following my gut. 

Recently consumers have become more and more concerned about how their products are being produced and who is producing them. This has created a need for software that figures this information out for the consumer. Because of this need, I have created the app Sustainable Shopper which will allow customers to find out the environmental footprint of the items they purchase and how ethical production was. This would mean that customers no longer have to worry about what they purchase and can shop guilt-free.   Switching to sustainable shopper will not be difficult for consumers considering the fact that there is no competition to switch from. My app is new and unique which gives it an edge thanks to the fact that it’s one of a kind.   My business would take place in the online marketplace via the app store or the play store. It would be free with ads and the option to subscribe for an ad-free experience. This means that the app is approachable to all customers but there is a mo...